Job Description
About the JobRole Overview\n
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We're seeking a Member Development Associate (MDA) to support the growth of an exclusive membership platform designed for founders of established businesses generating $50 million or more in annual revenue.
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The platform connects accomplished founders through a structured, relationship-driven approach that creates meaningful business opportunities, strategic introductions, and measurable outcomes.
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This is a hybrid role combining Sales Development Representative (SDR) responsibilities with sales operations support. You'll own the early stages of the membership development pipeline, including lead generation, outbound prospecting, initial qualification, meeting scheduling, and CRM management.
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You'll work closely with Member Development Directors to identify prospective members, initiate conversations, and ensure qualified opportunities move efficiently through the pipeline.
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This is not a traditional sales operations position focused on CRM architecture, integrations, or complex reporting. Instead, you'll be responsible for the daily execution that keeps the sales pipeline organized, active, and growing.
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The ideal candidate is highly organized, comfortable with outbound prospecting, interested in entrepreneurship, and motivated to grow into a more senior business development or sales leadership role.
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Key ResponsibilitiesLead Generation & Pipeline Development\n
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- Build and maintain a consistent pipeline of qualified prospective members through referrals, events, LinkedIn, and targeted prospecting.
- Research and identify founders of established businesses generating $50 million or more in annual revenue.
- Develop targeted prospect lists aligned with the organization's ideal member profile.
- Monitor pipeline activity and identify stalled or aging opportunities requiring follow-up.
- Partner with Member Development Directors to ensure a steady flow of qualified prospects.
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Outbound Sales & Prospecting\n
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- Execute outbound prospecting campaigns across LinkedIn, email, and phone.
- Manage initial outreach, follow-up sequences, and prospect engagement using established messaging and outreach cadences.
- Conduct cold calls to initiate conversations with prospective members.
- Personalize outreach based on company research, founder background, and relevant business developments.
- Convert prospect interest into scheduled Business Interviews with Member Development Directors.
- Maintain consistent outbound activity while prioritizing quality conversations and qualified opportunities.
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Prospect Qualification & Scheduling\n
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- Research prospective members, including company background, leadership, industry, and recent business developments.
- Conduct initial pre-qualification against established membership criteria.
- Identify relevant decision-makers and confirm alignment with the organization's ideal member profile.
- Schedule Business Interviews and follow-up meetings with prospective members.
- Manage calendar coordination, confirmations, and scheduling follow-ups.
- Provide Member Development Directors with relevant prospect information and context before each meeting.
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CRM Management & Sales Support\n
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- Maintain accurate and organized Contact and Company records in HubSpot.
- Ensure outreach activity, meetings, calls, emails, and prospect interactions are properly documented.
- Monitor pipeline stages and update records as opportunities progress.
- Identify and resolve duplicate records, incomplete fields, and data inconsistencies.
- Support Member Development Directors with pipeline tracking, reporting, and administrative sales activities.
- Leverage AI tools to improve prospect research, outreach efficiency, and workflow organization.
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Prospect Relationship Management\n
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- Serve as the initial point of contact for prospective members.
- Represent the organization professionally when communicating with founders, business owners, and senior executives.
- Build rapport through thoughtful, personalized, and professional communication.
- Ensure qualified prospects receive a seamless handoff to the appropriate Member Development Director.
- Maintain consistent follow-up to support a positive prospective member experience.
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Required Experience\n
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- 3+ years of experience in sales development, business development, SDR, or sales support roles.
- Experience conducting outbound prospecting through LinkedIn, email, and phone.
- Demonstrated ability to generate leads, initiate conversations, and schedule qualified sales meetings.
- Strong prospect research skills and ability to identify relevant companies and decision-makers.
- Experience using CRM platforms to manage prospect information, sales activities, and pipeline stages.
- Strong written and verbal communication skills, particularly when engaging senior-level professionals.
- Excellent organizational skills and attention to detail.
- Ability to manage multiple prospects, outreach sequences, and follow-up activities simultaneously.
- Familiarity with AI tools and the ability to use them efficiently for research, outreach, and administrative workflows.
- Comfortable operating independently in a fast-moving, early-stage environment.
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Preferred Qualifications\n
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- Experience using HubSpot, LinkedIn Sales Navigator, or comparable sales engagement platforms.
- Experience prospecting founders, CEOs, business owners, or executive-level decision-makers.
- Background in B2B sales, professional services, executive memberships, or relationship-driven organizations.
- Experience supporting Account Executives, Business Development Directors, or senior sales professionals.
- Familiarity with sales pipeline metrics, outbound conversion rates, and CRM data hygiene.
- Experience developing personalized outbound messaging for high-value prospects.
- Interest in entrepreneurship, business strategy, and the founder ecosystem.
- Experience working in a startup or high-growth organization.
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Key Skills & Traits\n
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- Proactive: You take ownership of your pipeline, identify opportunities, and follow through without constant direction.
- Highly Organized: You manage prospect information, outreach activity, scheduling, and CRM records with accuracy and consistency.
- Strong Communicator: You can engage founders and senior executives professionally through email, LinkedIn, and phone.
- Research-Oriented: You enjoy learning about businesses, identifying decision-makers, and understanding what makes a prospect a strong fit.
- Detail-Oriented: You understand that clean data, accurate records, and timely follow-up are essential to a successful sales process.
- Execution-Focused: You consistently turn prospecting activity into qualified conversations and scheduled meetings.
- Entrepreneurial: You're comfortable working in an early-stage environment where processes are evolving and individual contributions have a meaningful impact.
- Growth-Minded: You're motivated to develop your sales skills and take on greater responsibilities as the organization scales.
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Key Metrics of Success\n
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- Consistent generation of qualified prospective member leads.
- Business Interviews successfully scheduled and completed.
- Strong outbound response rates and meeting conversion across LinkedIn, email, and phone.
- Accurate, complete, and organized CRM records with minimal duplicate data.
- Efficient progression from initial lead creation to scheduled conversation.
- Seamless handoffs between prospecting and Member Development Directors.
- Reliable execution of outreach cadences, follow-ups, and pipeline management activities.
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What Success Looks Like\n
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- A consistent pipeline of qualified prospective members is maintained.
- Member Development Directors spend more time building relationships and closing memberships rather than managing early-stage prospecting.
- Outbound campaigns generate meaningful conversations with qualified founders and business owners.
- CRM records remain accurate, organized, and actionable.
- Prospective members receive a professional, personalized experience from their first interaction.
- The membership development function becomes increasingly efficient and scalable.
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Role Details\n
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- Location: New York City
- Work Arrangement: Hybrid
- In-Office Expectation: 4 days per week
- Employment: Full-time
- Career Growth: Opportunity to advance into a Member Development Director or sales leadership position.
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Compensation & Benefits\n
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- Salary: $65K-$85K base, $95K OTE
- Medical, dental, and vision insurance beginning on day one
- 401(k)
- Flexible PTO
- Paid holidays
- Opportunity to help build and scale a category-defining executive membership platform
- Professional growth opportunities as the organization expands
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